The Scentscape - An Analysis of a Systematic Integration of Pleasant Ambient Scent into the Servicescape and its influence on Customers and Employees
| Autoren/Herausgeber: |
Girard, Marc Girard, Anna Suppin, Anna-Caroline |
|---|---|
| erschienen: | 2013 |
| Publikationsart: | Articles in Refereed Proceedings (International) |
| erschienen in: | Conference of the European Institute of Retailing and Service Studies - EIRASS, Philadelphia, July 07-10, 2013 |
