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New article on PLS-SEM

We are happy to announce the publication of the article titled “PLS-SEM’s most wanted guidance” in the International Journal of Contemporary Hospitality Management, a premier journal in the field.


In their paper, Jan-Michael Becker (BI Norwegian Business School, Norway), Jun-Hwa Cheah (Universiti Putra Malaysia, Malaysia), Rasoul Gholamzade (Payame Noor University, Iran), Christian M. Ringle (Hamburg University of Technology), and Marko Sarstedt Ludwig-Maximilians-University Munich) identify the most pressing questions that PLS-SEM users have by scarping a popular forum for the method using text mining.

The identified issues relate to bootstrapping (e.g., parameter settings, construction of confidence intervals), higher-order modeling (e.g., specification, estimation, and evaluation), and moderation (e.g., binary moderators). The paper, in which the authors offer guidance on these topics, can be downloaded here: